Our mission is clear. Use of collective experience to align objectives, build embedded relationships and engender mutual trust to the ultimate benefit of all parties.

The IT and Telecoms market is a nightmare to navigate. Technologies are created by Vendors, and sold through a range of different Service Providers or Channel Partners, to their Clients. However, as a Client it is impossible to understand which Channel Partner is the right one for their specific project, or even which technology should best support their business. Beyond pure technology, value added services can be a critical part of an IT or Telecoms project, but all Service Providers deliver things differently – how do you decide which way to go?

Embedded IT are experienced consultants who have lived through IT Services complexity, and understand the impacts that these changes will have on everyone's business. Working through the iteration’s of ASP, On Demand, Utility Computing, .com, xAAS and now Cloud, each of our consultants has retained an interest in the good, and not so good, traits of successful IT Services companies and has a deep understanding of what makes a Service successful for a given Client situation.

At its core, Embedded IT believe it’s all about relationships. Clients engagement with Channel partners, Channel partners engagement with technology Vendors, Vendors engagement with Clients. Providing objectives are aligned at the outset, communication is open and honest, and ongoing measurement of success is celebrated, IT Services arrangements will generally succeed.


Sarah Robinson, Head of HR and IT, Fareham Borough Council
2019-11-16, 14:20
Using Embedded’s broad knowledge of IT and Telecoms Management gave us a new insight into how IT can be used in our context.
Alim Janmohamed, CEO Demipower
2019-11-16, 14:19
Embedded help us to interpret the technology world into relevant business speak, and offered advice on how best to engage with IT suppliers based on understanding everyone’s agenda.
Paul Holland, CEO Beyond Encryption
2019-11-16, 14:18
Embedded bring a unique insight into the UK Channel, and have helped us navigate through this to access our target clients significantly quicker than we could have achieved ourselves.


Went to a do last night where I got chatting with a guy from European Soace Agency about space data (and applying i… https://t.co/VpwZ3YHHZ0

Worth a look if you are in the market for an IT procurement role https://t.co/byFfhqdnbR

This is a great clarification of the different RFx approaches and when to use them. https://t.co/Id1LVioPZN


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