How the Embedded Directory grew by 3,000 Suppliers

11 March 2020

This blog was written by Phil Clark, Embedded IT Founder and Director.

The Embedded Directory is a labour of love for me, that is bordering on an obsession. For the last 5 years I have been trying to find a good way to simplify the complexity of the IT business to make it more accessible - and, trust me, it’s not an easy task. I’ve blogged before about the combinations and permutations of Vendors, Channel Partners, technology types and categories, and different commercial and business models… trying to get this organised is a nightmare. Way more complex than I originally thought!

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Why is finding the right IT Supplier so difficult?

11 March 2020

This blog was written by Phil Clark, Embedded IT Founder and Director.

Since starting the Embedded Directory (our IT Services Comparison Tool) we’ve had quite a few interesting dialogues with Buyers and IT Managers about why it is so hard to find the right IT or Telecoms Supplier, when it comes to a new service or improving the existing provision. Some people deny there is a problem, and have never had an issue, but most will agree that it is enormously difficult to engage the market with what should be a fairly simply process.

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Hate networking? Join our non-networking networking events!

01 April 2020

This blog was written by Phil Clark, Embedded IT Founder and Director.

The prospect of attending a networking event does absolutely nothing for me. I get invited to networking events all the time, and I genuinely do try and shy away from them where possible. My worst nightmare is “speed dating events” or “breakfast briefings”, and other such events that imply some sort of desperate need to meet people.

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Looking back on 2019, and forward to 2020

31 December 2019

This blog was written by Phil Clark, Embedded IT Founder and Director.

So, I decided in 2017 to get into the habit of writing a yearly review of how things were going.  Its been 5 years since I started Embedded, and 3 years since I’ve been living solely off the proceeds, so think in the interests of transparency and helping others wanting to jump off the corporate bandwagon that it’s good to be open about how things are going.

2019, by stark contrast to 2018, was awesome on pretty much every level.  2018 nearly sunk me financially, and 2019 has nearly recovered the position which is great.  I think this is a combination of “growing up” personally, and having a clear focus on what we’re all about, which has paid off very well.

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